play on words-
the image above is used to say that gum makes your teeth whiter. the smile indicates that chewing this gum will make you have a whiter smile for pictures.
sex appeal-
the way this is worded in makes you subconsciously think that it is sexual. and sexuality draws people in.
scarcity-
this advertising makes you want to hurry up and go and buy the product before it is gone.
rational-
this image breaks sown everything you get for different prices. it makes it more appealing to the eyes and makes you want it more.
music-
https://www.youtube.com/watch?v=pvk4pDxNBio
this link leads you to a video of hamsters rapping for a car commercial. the song is very catchy. when this commercial aired the song was stuck in my head for weeks
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