"If in the business of communicaions, image is king, the essence of this image, the logo, is ithe jewel in its crown." ~Paul Rand
Decorative logos are the crowning jewel of the companies they represent. Geneal Electric's logo is imbued with restrained Art Nouveau ornamentation
GE Logo |
These logos add a regal feel to the company's look. Coca-Cola's swirl of Spencerian script is a decorative tendacies that reflect the time period of the origins of the product.
Coca-Cola Logo
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Decotive logos took a down turn for a while and modern design took over. Today the freedom of design came back and more designs have gotten more creative and more elaborate.
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