Thursday, November 21, 2013

Sankofa - Culture Jamming

Culture jamming is defined as tactic used by many anti-consumerist social movements to disrupt or subvert media culture and its mainstream cultural institutions, including corporate advertising. It is basically ads being remade to make a fool of corporate industries.

This photo depicts the remake of a Coca Cola logo. It says "Enjoy Cavities." This exposes the company and impacts them in a negative way. Coca Cola is known for their sugary pop soft drinks. Rather than saying "Enjoy Coca-Cola" it says "Enjoy Cavities."

This piece of art shows a woman trapped in a traditional hijab. It looks as if she is in prison.There are bars covering her face and a lock. It shows that she has no say in this world and is locked in therefore, she cannot express herself. 

This photo mocks the company Dunkin' Donuts. This company is known for selling coffee and sugary foods which are very unhealthy to the human body. Originally this would say "Dunkin' Donuts" but now it says "Dunkin' Diabetes."

This image mocks the company that makes Viatmin Water. They are pretty straightforward and say that it isn't healthy for you, but it sure does taste good. 





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